Taco Bell Foundation for Teens

RAJA BELL AND TACO BELL RESTAURANTS HELP RAISE
MORE THAN $60,000 FOR TEEN AFTERSCHOOL PROGRAMS

(PHOENIX) May 14, 2007—He shoots. He scores! With the help of Phoenix Suns Star Raja Bell, Taco Bell® restaurants in the Phoenix area raised $63,000 during a two-week fundraiser to support teen programs at Boys & Girls Clubs.

On April 18 Raja Bell traded his jersey for a headset and worked the drive-thru at the Taco Bell® restaurant located at 4351 W. Olive in Glendale for a whirlwind two-hour shift. With more than 50 cars lined up at the Drive Thru throughout the event, Phoenix fans came out strong to support Bell and local Boys & Girls Clubs. “I was overwhelmed by the response,” said Bell. “Since I used to work at a Taco Bell restaurant, this was like a step back in time for me. It’s rewarding to see how Phoenix residents showed their support for Boys & Girls Clubs and the future of our teens.”

The “Tacos for Teens” fundraiser awarded customers making a $1 donation with a coupon for a free crunchy beef taco. One hundred twenty-one Taco Bell restaurants located in Maricopa, Coconino, Pinal, Gila, Graham, Yavapai, Apache, La Paz, and Navajo counties participated in the fundraiser which ended May 1.

The money raised will directly benefit Boys & Girls Clubs Valley of the Sun and its programs designed to help teens stay in school and reach their full potential in life. Funds will be used for “Late Night” weekend events such as sports tournaments, open-mike nights and dances. Donations will also support the Arizona State Keystone Conference, an annual leadership event planned and attended by more than 100 of Arizona’s Boys & Girls Club teens.

The fundraiser was the latest of several local efforts to raise money and awareness for the life-changing programs created for teens at Phoenix area Boys & Girls Clubs. Since 2004, area Taco Bell® restaurants have donated nearly $100,000 to fund teen programs at local Clubs as well as the Arizona State Keystone Conference.

“This fundraiser exceeded all of our expectations,” said Mark Petersen, Taco Bell franchisee and president of the Phoenix Area Taco Bell Restaurant Association. “With the generous donations of our customers, along with the support of people like Raja Bell, the teens right here in Phoenix will benefit from important programs that only the Boys & Girls Clubs can provide.”

About Boys & Girls Clubs of America
Boys & Girls Clubs of America (www.bgca.org) comprises a national network of some 4,000 neighborhood-based facilities annually serving more than 4.6 million young people, in all 50 states and on U.S. military bases worldwide. Known as “The Positive Place for Kids,” the Clubs provide guidance-oriented character development programs on a daily basis for children 6-18 years old, conducted by a full-time professional staff. Key Boys & Girls Club programs emphasize leadership development, education and career exploration, financial literacy, health and life skills, the arts, sports, fitness and recreation, and family outreach. National headquarters are located in Atlanta.

About Taco Bell Corp.
Taco Bell Corp., a subsidiary of Yum! Brands, Inc., (NYSE: YUM), is the nation’s leading Mexican-style quick service restaurant chain serving tacos, burritos, signature Quesadillas, Border Bowls®, nachos and other specialty items. Taco Bell serves more than 35 million consumers each week in more than 6,500 restaurants in the U.S. "Think Outside the Bun®" and visit www.tacobell.com.

About the Taco Bell Foundation
The Taco Bell Foundation, a non-profit 501(c) 3 corporation, has raised more than $17 million to support teen programs at Boys & Girls Clubs of America since 1995 with the help of on-going customer, franchisee and employee donations. As the largest supporter of teens at Boys & Girls Clubs nationwide, the Taco Bell Foundation has helped develop Club initiatives to provide youth with educational support, mentoring, job training, and counseling to develop leadership skills, character and values. More than one million teens are impacted through these programs each year. For more information about the Taco Bell Foundation, visit www.tacobell.com.